1. Marmaduke has been given a pet frog, despite being a pet himself.
2. Marmaduke takes this pet frog on walks, complete with tiny collar and leash.
3. These walks are conducted when Marmaduke himself is taken for a walk (by his owner-man).
4. As a frog travels via hopping (rather than walking), Marmaduke is seen hopping (rather than walking) during this particular walk/hop, most likely to mimic his pet's movement rather than out of necessity.
5. Marmaduke's owner-man is seen hopping as well, despite the fact that such hopping is embarrassing (explicitly) and unnecessary/inconvenient (implicitly).
6. Marmaduke is now published in color, even on weekdays.

All of this is absurd.